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Influence of ICT in the Industrial Sector MSMEs

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Handbook of Research on Managerial Strategies for Achieving Optimal Performance in Industrial Processes

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Grado Académico

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Resumen

Access, use and adoption of information and communication technologies by enterprises constitute an important innovation that could improve their productivity and competitiveness, provided that other policies adopted oppose obstacles or restrictions that these enterprises deal with for their own development. The Papaloapan Basin region is characterized by a wide range of economic activity. The city San Juan Bautista Tuxtepec is found within this region; which is a convergence point for the economic activities of the states of Oaxaca, Veracruz and Puebla, since it has an important activity in the primary, secondary and tertiary sectors. In this chapter, the influence of information and communication technologies on micro, small and medium enterprises in the industrial, commercial and service sector of this important region is presented, based on a classification of the run of businesses, considering their management, financial and marketing activities.

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Citación

Cano, I. M., Ozuna, M. G., Hernández, M. D., Contreras, J. A., & Láinez, J. J. (2016). Influence of ICT in the Industrial Sector MSMEs. Handbook of Research on Managerial Strategies for Achieving Optimal Performance in Industrial Processes (pp. 197-217). IGI Global Scientific Publishing. https://doi.org/10.4018/978-1-5225-0130-5.ch010

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