Publicación:
Influence of ICT in the Industrial Sector MSMEs

dc.contributor.authorMachorro Cano, Isaac
dc.contributor.authorSegura Ozuna, Mónica Guadalupe
dc.contributor.authorEsquivel Hernández, María Dolores
dc.contributor.authorHernández Contreras, José Antonio
dc.contributor.authorAguilar Láinez, José Julián
dc.contributor.otherInvestigación Interdiciplinaria
dc.date.accessioned2026-02-04T22:34:53Z
dc.date.issued2016
dc.description.abstractAccess, use and adoption of information and communication technologies by enterprises constitute an important innovation that could improve their productivity and competitiveness, provided that other policies adopted oppose obstacles or restrictions that these enterprises deal with for their own development. The Papaloapan Basin region is characterized by a wide range of economic activity. The city San Juan Bautista Tuxtepec is found within this region; which is a convergence point for the economic activities of the states of Oaxaca, Veracruz and Puebla, since it has an important activity in the primary, secondary and tertiary sectors. In this chapter, the influence of information and communication technologies on micro, small and medium enterprises in the industrial, commercial and service sector of this important region is presented, based on a classification of the run of businesses, considering their management, financial and marketing activities.
dc.identifier.citationCano, I. M., Ozuna, M. G., Hernández, M. D., Contreras, J. A., & Láinez, J. J. (2016). Influence of ICT in the Industrial Sector MSMEs. Handbook of Research on Managerial Strategies for Achieving Optimal Performance in Industrial Processes (pp. 197-217). IGI Global Scientific Publishing. https://doi.org/10.4018/978-1-5225-0130-5.ch010
dc.identifier.isbn9781522501305
dc.identifier.urihttps://repositorio.unpa.edu.mx/handle/10598/683
dc.identifier.urlhttps://doi.org/10.4018/978-1-5225-0130-5.ch010
dc.languageInglés
dc.publisherHandbook of Research on Managerial Strategies for Achieving Optimal Performance in Industrial Processes
dc.relation.ispartofHandbook of Research on Managerial Strategies for Achieving Optimal Performance in Industrial Processes, Cap. 10, Pág. 197-217
dc.rightsTodos los derechos reservados
dc.rights.holderIGI Global Scientific Publishing
dc.subjectComercio electrónico
dc.subjectMarketing electronico
dc.subjectTecnologías de la Información y Comunicación (TIC)
dc.subjectMicro, pequeñas y medianas empresas
dc.subjectRedes sociales
dc.titleInfluence of ICT in the Industrial Sector MSMEs
dc.typeCapítulo de libro
dspace.entity.typePublication
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